For the last 15 years we have worked intimately with marcoms procurement professionals inside member companies, providing a forum for sharing best practices, new tools and techniques and benchmarking activities in this growing discipline.
Working in-depth with marcoms procurement professionals over the years has given us a unique insight and understanding into this role and how it operates inside advertiser organisations.
We have developed many documents and have a pool of knowledge that will help boost understanding of anyone working in this area.
The consultancy team are also involved in a global group of marcoms professionals (Global Compag) which meets quarterly to discuss international issues related to buying marketing communications services
COMPAG - was set up to be the premier group for progressive marketing procurement professionals.
The group meets every 6 weeks to share new procurement tools and techniques, enhance best practice, exchange views on agency management practices and learn more about the communications marketplace . See details of Compag .
- Just give us a call if you have a question about marcoms procurement and we will share our knowledge and try out best to help.
We have a range of useful resources available to all members. Email us with your requests
Magic & Logic
Round robins -
Reporting Value....
Compag research
Salary research
Archive of presentations from Compag
Marcoms training