Insight & Networking Evenings

About ISBA's Insight & Networking Events

Our #ISBAinsights events are designed to provide our members with both valuable insights and the opportunity to network with their peers in the media and advertising industry.

Delivered in partnership with Getmemedia.com. Email Jane for more information or to book your place. 

Insights from Post Office CMO, Pete Markey  

Free Insight event for ISBA members  ¦  08 October  ¦  18:00 - 20:30

Originally due to take place in July, this rescheduled session features one of the UK's most awarded and recognised figures - the recently appointed CMO of the Post Office, Pete Markey. And if that wasn't enough, we also have insights on performance marketing from Jon King, MD of Performics. 

  Pete Markey, Post Office, CMO
The Post Office is one of the most trusted brands in the UK and in 2014 was recognized as a "Superbrand" for the first time in its history. In a competitive marketplace the Post Office needs to modernize and innovate to stay ahead and Pete Markey, the new CMO of the Post Office will be speaking about how he plans to harness the power of technology and data to invigorate and elevate the brand and engage a new generation of customers.  
 
Pete was formerly the CMO of RSA and is part of the prestigious Marketing Magazine “Power 100” and his team at the Post Office won the the CIM Marketing Excellence Awards Marketing Team of the Year 2015. 
 
          Jon King, MD, Performics
New technology and unparalleled access to data offers us the promise of digital transformation, but how should we use new tools to drive business success? Performance marketing channels such as Paid Search, SEO, Performance Social and Programmatic Display can deliver powerful outcomes – Jon King, MD of Performics shares his insight into how to maximise their potential and create a strong multichannel performance marketing strategy.
Performics is the performance marketing arm within ZenithOptimedia.  

 

Event details:

Date: 08.10.2015

Venue: ZenithOptimedia, 24 Percey Street, London W1T 2BS

Time: Registration from 17:45, presentations & networking until 20:30

Bookings are taken on a first come, first served basis. To ensure your / your teams place, book now:  

Book Now >


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*Fully Booked* Insights from Mini and Facebook 

Free Insight event for ISBA members  ¦  16 September  ¦  FULLY BOOKED 

 

 

This September's Insight session with Mini UK and Facebook is now fully booked.

To be added to the waiting list, please contact Jane.

 

  The art of branding through experience
Michelle Roberts, General Manager, Mini Brand Communications, Mini UK
Michelle will speaking about how, through innovation and customer-centric marketing, Mini are putting customers first at all their touchpoints.  Michelle will be sharing her views on how can brands do a better job of linking into people’s lifestyle and create experiences for consumers in the real world – extending beyond the product. Michelle will share her thoughts on how a brand can change perception and convention through real-time marketing and building a brand through experience. 
 
          Personalised Marketing at Scale:- unlocking the power and potential of Facebook & Instagram - Steve Hatch, Managing Director UK & Ireland, Facebook
Used by over 27 million people in the UK every day, Facebook is the 'go-to' social media platform for a multitude of brands in the UK and was awarded the 2014 'Medium of the Year' by Campaign magazine. Steve will give us a unique, insiders look at how marketers can make the most of both the biggest social media brand in the world, Facebook and their family of brands, specifically the ever growing photo sharing app, Instagram.  

 

Event details:

Date: 16.09.2015

Venue:  Facebook Offices, 338 Euston Road, London, NW1 3BT

Time: Registration from 17:45, presentations & networking until 20:30

Bookings are taken on a first come, first served basis and are limited to 5 places per company. We are currently at capacity for this event, contact Jane to be added to the waiting list: 

Add me to the waiting list >


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2015 Dates


16 September (London)
 24 September (Edinburgh)
   8 October (London) 
 15 October (Leeds)           18 November (London)