Nationwide & Channel 5
30 November ¦ London ¦ Book your place now
Our next #ISBAinsights event takes place on 30 November and features Sara Bennison, the first ever CMO of Nationwide and former CMO of Barclays, plus Ben Frow, the charismatic Director of Programmes at Channel 5. Both will be speaking about rebranding, growing and bringing new ideas into their respective businesses.
Here's an overview of what Ben will be discussing:
| ||The Journey of Channel 5: Kicking Up A Storm in the Broadcast World. |
Be bold and be creative. Channel 5's Director of Programming Ben Frow provides an insight into running a commercial business, but taking creative risks – the hits and the misses! He will also discuss how the channel is building a reputation and growing the all-important ABC1 and 16-34 audiences.
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Details on Sara's presentation will be uploaded shortly.
Book your place >
Date: 30 November
Time: 17:45 - 20:30
Location: McCann London, 7 Herbrand St, London WC1N 1EX
For more information on how you and your team can get involved with our #ISBAinsights events, please contact me.
Jane - Head of Membership, ISBA
McDonald's & Niche
Many thanks to the 70+ people who attended last night's #ISBAinsights event at Twitter HQ! We had two excellent presentations from Niche, giving both the commercial and creators point of views. We also had a really unique opportunity to hear from Emily Somers from McDonald's, who gave us some really wonderful learnings about the realities of the marketing world and making the brand relatable to all.
Photos and video content from the session are now available. Catch-up here >