Lord's Cricket Ground, London NW8
Wednesday 21 March 2012

ISBA Conference 2012
The place to catch up with the latest advertiser developments and issues - provoking discussion, providing insights and inspiration for advertisers
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New speakers added!
Programme highlights:
9.00 Welcome, Mike Hughes, ISBA Director General
9.10 President's Address, Jon Woods, ISBA President and General Manager, Coca-Cola GB & Ireland
9.30 A Global View, Chris Burggraeve, CMO Anheuser Busch In-Bev and President, World Federation of Advertisers
10.00 A Political Perspective, John Whittingdale MP, Chairman, House of Commons Culture, Media & Sport Select Committee
10.30 Coffee
11.00 Google - What's Next? Dan Cobley, VP and Managing Director, Google UK
11.25 The Year of Mobile? Ben Wood, Chief of Research, CCS Insight
11.45 Social Media - The Issues
- Euan Semple, Blogger and freelance social media expert
- Paul Armstrong, Head of Social, Mindshare
- Jamie Kenny, Chief Strategy Officer, Jam
- Robin Grant, Global MD, We Are Social
12.50 Buffet Lunch
14.00 London2012 - 128 Days and Counting... Greg Nugent, Marketing Director, LOCOG
14:20 Changing the Game
- Claire Harrison-Church, Director of Brand Communications, J Sainsbury
- Geoff Seeley & Jay Altschuler, Directors, Global Media Innovation, Unilever
- Philip Gladman, Western Europe White Spirits Director, Diageo
To be followed by a Q&A session involving the panel
16. 00 Pitching - year on year update of ISBA / IPA initiative
16.15 Closing Remarks, Mike Hughes, ISBA Director General