Background briefings
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CAP Copy advice - briefing note
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Public
- 18 June 2008 - PDF - 41 KbHow ISBA members can access free, confidential advice from the Committee of Advertising Practice's CopyAdvice team to help ensure their campaigns comply with regulatory Code.
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Decoupling production without decoupling creativity, Forum report
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Public
- 9 June 2008 - PDF - 154 Kb
No summary available
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Proposed changes to the EU CO2/car labelling Directive - discussion document
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Public
- 5 June 2008 - PDF - 68 Kb
An informal 'concept paper' from the European Commission’s environment directorate which explains more about the issues.
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ISBA submission to Ofcom - amount and distribution of ad airtime
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Members only
- 3 June 2008 - PDF - 117 KbISBA has responded to the Ofcom consultation into the rules governing the amount and distribution of advertising airtime.
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The King Review of low-carbon cars - car advertising extract (March 2008)
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Public
- 20 March 2008 - PDF - 15 Kb
The UK Government-commissioned King Review reported in March 2008, setting out a challenge for road transport and examining the technology options likely to contribute to decarbonising road transport now and in the ...
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The online effect: ten reasons for marketers to be happy
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Members only
- 14 March 2008 - PDF - 51 Kb
No summary available
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Environmental claims in advertising (ISBA's Alex Ricketts in Brand Management magazine)
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Public
- 15 December 2007 - PDF - 35 Kb
No summary available
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Why don't we make good ads anymore? by Sir Frank Lowe
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Members only
- 21 November 2007 - PDF - 44 Kb
No summary available
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Briefing: ITV and Contract Rights Renewal
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Members only
- 1 October 2007 - PDF - 52 Kb
Detailed member briefing on the Contract rights Renewal mechanism following the announcement by the Office of Fair Trading of a review into CRR in 2008.
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Guidance: Gambling Act (2005)
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Members only
- 20 September 2007 - PDF - 100 Kb
Guidance for advertisers following the introduction on 1 September 2007 of the new Gambling Act (2005) which has particular relevance in the area of free draws and prize promotions.
