Latest news
Marketers welcome reprieve for electoral data access
03 Jul 09 - Marketers have welcomed the withdrawal of a proposal that would have abolished the edited electoral register.
ISBA challenges Government consumer body
02 Jul 09 - ISBA took on the Government’s official consumer body yesterday at a conference about responsible marketing to children. 
Europe sets “positive precedent” on copy-cat ads, say advertisers
23 Jun 09 - In a ruling that ISBA says sets a “positive precedent”, the European Court of Justice has said that the use of competitors’ trademarks in “copy-cat” advertising is not allowed.
ISBA says advertisers “doing their bit” for European Green Week
23 Jun 09 - Advertisers are playing their part in helping to meet the environmental challenge, says ISBA’s Sustainability Working Group.
Bite-size seminars
Negotiating well known talent
Friday 10 July 2009, 9am to 10.30am
An interactive training session for all those involved in the research, negotiation and engagement of talent for ad campaigns, brand ambassadorships and public appearances.Understanding and appreciating the value and pitfalls of negotiating talent, and in particular "famous" talent, is key to a smoother experience. Book your place now...
Best practice toolkit
Get the best out of your agencies 
As a client, you can prepare and properly brief yourself with our definitive suite of best practice guides to the key aspects of advertiser-agency relationships.
