What our members say
“ISBA’s workshops, with the wealth of knowledge and experience of the facilitators, have given our marketing team fresh insights into the latest industry thinking and challenged us to move up a gear.”
Tom Gardiner, Head of Marketing – Cars, Honda
“I was really impressed with the breadth of topics that were considered throughout our session and the learnings have been invaluable as tools for me. It has allowed me to clean up and refine my marketing principles in a way that is so often difficult within the context of everyday business pressures.”
Francesca Davies, Insight & Innovation Manager, Foxes
“The agency search and selection workshop was informative and engaging from the start, but I found your section on negotiating contracts particularly helpful. And having a top agency representative in the room too was a real bonus.”
Andrew Brotherton, Senior Communications Manager, Halfords
“This was a really valuable session. It gave me greater visibility of all the PR techniques available to me which will help me in challenging plans and pushing the agency for more.”
Andrea Hardiman, Sales & Marketing Consultant, ATL, PR & Brand Strategy, Norwich Union
“A very enjoyable and informative course led by an enthusiastic teacher.”
Roisin Fox, Home Interest Press – advertising co-ordinator, B&Q
“A great course full of inspiration - it exceeded my expectations.”
Joanne Bergin, Campaign Manager, Eurostar
“Excellent speakers with real case studies – an educating and entertaining day.”
Emma Alston, Marketing Consultant, RAC
“I achieved the digital understanding I was looking for.”
Paul Evans, Account Executive, HSBC Insurance Brokers Ltd
“I thought the course was fantastic, I learnt how to create and run effective campaigns, which is extremely important in my role. I definitely would recommend these courses.”
Jodie Grant , Advertising - TV and Asda FM, Asda's National Team
“I found the course really useful - I gained some interesting insights into more efficient and effective working practices. I would happily recommend this course to others.”
Dayna Fawkes, Brand Campaign Consultant, Aviva
“This was a fantastic session on integrated marcomms which will really help me in my new position which involves looking at activity across a number of different businesses within a master brand strategy.”
Jagruti Kukadia, National Campaigns Executive, National Express


