Understanding the requirements of data protection law - HALF DAY ONLY

Understanding the requirements of data protection law

An up-to-date account of the law on data protection, privacy and confidentiality and its effect on communications.

Course content

• The requirements of the Data Protection Act 1998.
• The controls on contacting customers by email, phone, etc.

The developing law of privacy

• Opportunities and obstacles for marketing communications.
• Consumer Protection from Unfair Marketing Regulations 2008

and spam, viral and buzz marketing.

What you will learn

• Details of the current data protection law.
• Changes planned for the future.
• Working within both the letter and the spirit of the law doesn’t mean you cannot create effective marketing communications.

Key benefits

• Individuals will gain a working knowledge of personal and corporate responsibility for ensuring compliance with data protection laws and principles of best practice.
• Organisations will benefit from improved ability to protect against the penalties, damages, and even prison sentences, which can result from infringement.

Who is the course aimed at?
An introductory level course for marketing communications professionals and company solicitors.

Facilitator
Susan Singleton, Solicitor, Singletons

Susan is a solicitor advising a wide range of clients on data protection, IT/ecommerce, competition, commercial and intellectual property law. She is author of Tolley's Data Protection Handbook now in its 4th edition and sits as an independent member on the Board of the Direct Marketing Authority/Commission. Author of 30 books she also lectures widely speaking at about 40 events a year.

Next steps

See details of our new legal seminars in the Training section at www.isba.org.uk

COST OF TRAINING: £395 (£464.13 inc VAT)

TIME: 9.30am – 5.00pm

VENUE: ISBA, Langham House, 1b Portland Place, London W1B 1PN. Nearest tubes are Oxford Circus and Great Portland Street

FURTHER INFORMATION: Please contact Elvira Bagge at elvirab@isba.org.uk or call 020 7291 9020

Terms & Conditions

• All workshop bookings must be made in writing, by email or through our website.
• You will receive confirmation of your booking from ISBA. If you have not received confirmation of your booking by the day before the event, please contact the Events Team on 020 7291 9020.
• The cost of the course will be invoiced once your booking has been confirmed. Make all cheques payable to ISBA. We also take credit cards.
• Course fees must be paid in full prior to the date of the workshop.
• All cancellations must be made in writing.
• If a booking is cancelled within 14 days of the workshop date the fee will be payable in full and is not refundable.
• Cancellations received in writing more than 14 days before the workshop will receive a refund minus 20% of the workshop charge for administration.
• The full course fee will be charged if the delegate does not turn up on the day of the workshop.
• ISBA reserves the right to cancel, alter or reschedule any workshop. In the event of this happening you will be offered a full refund of your course fee.