Training - Essential skills
Covering the key skills every advertiser needs from the basics of how to create an ad campaign to ensuring your communications are integrated, and from writing effectively for business to gaining the skills to carve out a successful advertising career.
- Brand relevant consumer insights
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30 Sep
How the right insight can drive brand and business success.
- How advertising works - a complete guide
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5 Oct
A full primer of the ins and outs, ups and downs, opportunities and obstacles of the world of advertising.
- Measuring advertising effectiveness
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9 Nov
A concise introduction to measuring the impact of advertising - on your consumers and on your bottom-line.
- Marketing Career starter - determining your goals and networking effectively to achieve them
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30 Nov
Making the right choices and habits to build and grow a successful career
- Brand relevant consumer insights
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7 Dec
How the right insight can drive brand and business success.
