ISBA Influencer Marketing Code of Conduct - September 2021

This Influencer Marketing best practice guide is aimed at raising standards; smoothing relationships between brands, talent agencies, and influencers; and delivering transparency for consumers.

The Influencer Marketing Code of Conduct has been driven by members of our Influencer Marketing Working Group, and was designed in collaboration with representatives from talent agencies and influencers themselves.

You can read more in our press release, here, and download the code below.

If you are interested in becoming a signatory to the Code of Conduct or would like more information, please contact GeorgiaC@isba.org.uk.

 

Influencer Code of Conduct

ISBA Influencer Marketing Code of Conduct - September 2021

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