News

ABC issues first UK industry report into online ad viewability

19 November 2014

ABC certifies four viewability measurement products...

ISBA members voice their concerns to Google about brand safety issues on YouTube

14 November 2014

ISBA facilitated a meeting with Google and its members to discuss...

APEC endorses international alignment of advertising self-regulation

13 November 2014

Advertising codes and practices are agreed at APEC Conference...

ISBA/ARC release Evaluating Creative Agencies Survey Results

13 November 2014

Our new study reveals what ISBA members think about their creative...

First e-cigarette ‘vaping’ advert to be shown on TV

10 November 2014

BCAP ruling on e-cigarette advertising comes into effect today...

New Training Programme

Check out our updated 2014/15 Training Programme

With new courses in our Digital, Essential & Specialist Skills programmes, ISBA has the workshop for you.

Events Calendar Oct - Dec

Download new events calendar

New Research

Our new study reveals what ISBA members think about their creative agency’s performance

Save the date

ISBA's Annual Conference takes place on 11 March 2015 at the Oval 






 

About Membership

Training

Nov 26

Integrated digital communications ... from bolt-on to centre of gravity

26 November 2014 - 09:30
London WC2E 8LH
Nov 27

Briefing and managing agencies for integrated campaigns - NEW DATE

27 November 2014 - 09:30
London WC2E 8LH
Dec 04

Beyond Like: Advanced Social Media for Brands - New date

04 December 2014 - 09:30
London WC2E 8LH
Jan 27

Negotiation skills: beyond win win

27 January 2015 - 09:30
London WC2E 8LH
Jan 29

Getting the best work and greater value from your agencies

29 January 2015 - 09:30
Covent Garden London

Blog

Festival of Marketing: ISBA's Mario Yiannacou talks personalisation, content and programmatic

21 November 2014

ISBA's Mario Yiannacou attends the Festival of Marketing...

Don’t believe the hype

20 November 2014

Integral Ad Science's UK Managing Director Niall Hogan on the...

Festival of Marketing: ISBA's David Ellison on Programmatic Buying

15 October 2014

Ahead of the Festival of Marketing ISBA’s David Ellison shared...