Over 450 senior industry representatives will today flock to East London to attend ISBA's 29th Annual Conference.
This year’s event will seek to address accountability and we have gathered a some of the industry's best minds to offer their perspectives on the issue.
The agenda has been specifically designed to tackle key areas currently affecting advertisers, including accountability in the digital ecosystem, the role of advertising in reflecting or changing society’s attitudes and the need for alignment in the relationships between client and agency.
Speakers at today's event include:
- Marc Pritchard, Chief Brand Officer, P&G
- Carolyn McCall DBE, CEO, ITV
- Alex Mahon, CEO, Channel 4
- Elizabeth Fagan, MD Boots
- Alex Aiken, Executive Director, Government Communications
- David Wheldon, CMO, RBS
The full agenda can be found on the Conference website.
We will be providing live updates throughout the day, so be sure to keep an eye on twitter for furether details. #ISBAconf