Cookie policy

To facilitate the use of this site, ISBA uses some "cookies". Cookies are bits of text that are placed on your computer's hard drive when you visit websites. ISBA uses first-party cookies to retain registered users' passwords so that the log-in process is simpler and hassle-free.

The cookies that ISBA uses:

Cookie

Name

Expiration time

Description

ISBA

cookie-agreed

3 months

Defines whether a visitor has accepted our cookie policy

 

SESSION COOKIE

Until the browser closes

Functional cookie to allow site administrators to keep persistent log-ins.

 

 

 

 

Google Analytics

_ga

2 years

Used to distinguish users.

 

_gid

24 hours

Used to distinguish users.

 

_gat

1 minute

Used to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named _dc_gtm_<property-id>.

 

AMP_TOKEN

30 seconds to 1 year

Contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, inflight request or an error retrieving a Client ID from AMP Client ID service.

 

_gac_<property-id>

90 days

Contains campaign related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt-out. Learn more.

 

utma

2 years from set/update

Used to distinguish users and sessions. The cookie is created when the javascript library executes and no existing __utma cookies exists. The cookie is updated every time data is sent to Google Analytics.

 

utmt

10 minutes

Used to throttle request rate.

 

utmb

30 mins from set/update

Used to determine new sessions/visits. The cookie is created when the javascript library executes and no existing __utmb cookies exists. The cookie is updated every time data is sent to Google Analytics.

 

utmc

End of browser session

Not used in ga.js. Set for interoperability with urchin.js. Historically, this cookie operated in conjunction with the __utmb cookie to determine whether the user was in a new session/visit.

 

utmz

6 months from set/update

Stores the traffic source or campaign that explains how the user reached your site. The cookie is created when the javascript library executes and is updated every time data is sent to Google Analytics.

 

utmv

2 years from set/update

Used to store visitor-level custom variable data. This cookie is created when a developer uses the _setCustomVar method with a visitor level custom variable. This cookie was also used for the deprecated _setVar method. The cookie is updated every time data is sent to Google Analytics.

Youtube

VISITOR_INFO1_LIVE

Persistent

This cookie tracks viewing of Youtube videos on the website. More info

As part of Google Analytics ISBA also uses first-party cookies (learn more about Google Analytics on here) to monitor traffic to this site. The longest cookie lifespan of these cookies is two years.

Browser settings: The majority of web browsers automatically accept cookies. You can avoid this by changing the settings of your browser.
Learn more about controlling cookies using Chrome, Firefox, Internet Explorer and Safari.

ISBA does not use third party cookies or non-HTTP Local Shared Objects (LSO) cookies such as Flash or Silverlight.

Confidentiality and security

We will store your data safely and take all reasonable precautionary measures to protect them against loss, abuse or changes. To try to prevent unauthorised access, maintain data accuracy and ensure the correct use of information, ISBA has implemented appropriate physical, electronic and managerial procedures to safeguard and secure the information collected on this site.

ISBA's employees or any of ISBA's contractual partners who have access to your data in order to provide services to ISBA (e.g. its online domain/website hosting supplier, its database software supplier) are contractually obliged to keep such information in confidence and may not use these data for any other purpose.

Stored data will be deleted by ISBA as soon as ISBA no longer requires it for the purposes concerned.

Your rights and ways to contact ISBA.

You are entitled to access to your personal data collected by ISBA, to rectify them and ask, at any time, for their deletion and to revoke your consent to their use or processing with future effect.

In these cases, or if you have any other wishes in connection with your personal data, please contact ISBA by sending a letter/fax/email or calling at:

ISBA – The Voice of British Advertisers
12 Henrietta Street
London
WC2E 8LH
United Kingdom
Tel: +44 20 7291 9020
info@isba.org.uk

We will endeavour to comply with your wish as soon as possible.

Copyright

This site and its contents are protected by copyright and database right, both of which are owned by the Incorporated Society of British Advertisers.