Following the success of the ISBA 101 Knowledge Sessions, ISBA has developed a CPD accredited learning programme to address members’ desire to increase media and marketing knowledge across their industry’s talent pool.
The Media Foundation Certificate programme will curate a range of ISBA’s 101 Knowledge Sessions that cover the principals of media discipline and techniques. As such, the programme is designed to help you get the basics right as you progress in your roles and learn best practice along the way.
Importantly, the accreditation associated with this programme will offer recognition of continued professional development. We know this will be welcomed by ISBA members as the industry seeks to address the need for qualified talent across the marketing professions.
We ask that ISBA’s senior stakeholders, or key contacts, nominate individuals to participate in the Media Foundation programme.
If you would like to find out more, please email Jane Pinn.