2024 brings an updated 101 Knowledge Session programme available for all ISBA members. The sessions - curated in partnership with Pete Davis, MD of Getmemedia.com - deliver valuable insights and learnings from industry experts and address the whole media landscape and communications process.
What you will learn:
- What is meant by Experiential and Brand Activation
- Identifying your activation goals and objectives.
- Establishing your KPIs.
- Maximising your on-the-day encounters and conversations with consumers.
- Harness the power of technology to create meaningful experiences.
- 5 Key Take outs
Who is it aimed at?
Marketing teams, brand managers and assistants and junior marketing roles.
Book now
Cost
FREE
Type
Online event