EffWorks Global 2020 is a free virtual Effectiveness Week, running from 12-16 October, presenting unparalleled opportunities for brands and agencies, in the UK and around the world, to arm themselves with the knowledge they need to navigate Marketing Effectiveness for a post-COVID recovery. It's unique in offering peer-reviewed industry-generated new learning to the market.
The week launches with the IPA Effectiveness Awards virtual Ceremony on the eve of Monday 12 October. It will then be followed by three afternoons of compelling conference presentations (13, 14 and 15 October) which offer new effectiveness R&D, new case studies, inspiring keynotes and interactive Q&As from leading Marketing Effectiveness thinkers, brands and agencies. Satellite events will be peppered throughout the week to deep dive into topical issues from a variety of lenses.
Full details and how to register can be found here.