3
Day event
Starting...
7th
July
2026
9:00am
until 5:00pm
Cost for members: £1,195
Cost for non-members:
Register

or email elvirab@isba.org.uk to book.

MAD//Fest London

ISBA has formed a partnership with MADFEST//London and members receive a 10% discount.  Please contact Elvira Bagge for the code.

The UK’s biggest, buzziest + boldest marketing festival is back on 7-9 July 2026 for 3 explosive days of superstar speakers, networking, brand innovation pitches, masterclasses, experiential activations, food, drinks, parties, DJs + evening entertainment.

With 'AI slop' becoming Macquarie Dictionary's Word of the Year, this year's theme 'The Human Touch' will be a chance to bring together the best in the business to demonstrate what sets us apart + explore how to leverage the best tech + innovation to gain a marketing edge, rather than serve up generic slop.

Sold out in 2025, we’re going BIG again in 2026 with another HUGE festival site bringing 15,000+ brands + agencies together to share what makes The Human Touch so important.

Speakers include: Munnawar Chishty - Carlsberg Britvic, Sarah Barron - Dominos, Pete Harbour - Unilever, Rajeev Sathyesh - Heineken, Ben Fox - McDonald, Radha Davies - Sainsbury's, Katie Evans - Burger King, Nina Bibby - Barclays.

 

 

Book now

Cost for members

£1,195

Cost for non-members

Location

Old Truman Brewery
91-95 Brick Lane
London
E1 6QL
United Kingdom

Register

or email elvirab@isba.org.uk to book.