Global Marketer Week, London: 20-23 April 2027

Global Marketer Week

ISBA is delighted that the World Federation of Advertisers’ Global Marketer Week is coming to London in 2027.

The summit will be open to the entire UK marketing community, as well as international delegates. Around 1,000 delegates from across the world are expected to attend.

WFA leadership meetings will take place on the Tuesday, peer-to-peer forums (for CMOs, media practitioners and more) taking place on the Wednesday and the National Advertiser Associations Council on Friday.

The flagship Global Marketer Conference will take place on Thursday 22 April at Central Hall, Westminster.

“Global Marketer Week is one of the ‘must attend’ international events in the marketing calendar. We are thrilled to be working in partnership with the WFA to bring this event to the UK for the first time in 21 years.” - Simon Michaelides, Director General, ISBA

Registration will open soon. Keep an eye on the ISBA website and our LinkedIn for announcements.

What is Global Marketer Week?

Global Marketer Week is the annual event for multi-national marketers, bringing together the best minds from the global marketing industry since 2009. 

Designed exclusively for senior marketers, WFA Global Marketer Week combines world-class thinking with peer-to-peer exchange to help leaders navigate disruption, unlock growth and future-proof their organisations. From CMO-level forums to the flagship Global Marketer Conference, the week offers a rare opportunity to step back, sharpen strategy and connect with peers facing the same challenges — at a global scale.

Where can I register to attend?

The registration platform for UK attendees will be launching in the coming weeks. We will reach out to the ISBA community when the site is live. You can also check back here for announcements, or follow us on LinkedIn.

What will be on the agenda?

We’ll be announcing the full agenda and our headline speakers over the next few weeks and months. In the meantime, you can take a look at what happened in Sweden at Global Marketer Week 2025 – click here.

What are the sponsorship opportunities?

We’re finalising different levels of sponsorship package right now. If you’re interested in being in touch on this, please contact Nick Louisson.