Cannes Lions and The Geena Davis Institute on Gender in Media: Bias and inclusion in advertising

This study examines representations of gender, race/ethnicity, LGBTQ+, disability, age, and body size in Cannes Lions ads from 2006 - 2019, with a focus on new findings from 2019. This is the first public report to analyse all six key identity groups in film-based advertising. We also include an intersectional profile for each identity group. This executive summary presents the major findings.

Cannes Lions and The Geena Davis Institute on Gender in Media: Bias and inclusion in advertising

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