Lessons learned from the marketing community to attract, nurture and retain talent.

In partnership with

Like many sectors, the marketing and communications sector is experiencing major challenges in attracting, nurturing and retaining talent.  Statistics and commentary on skills shortages, capabilities gaps, churn and dramatic salary increases have been widespread. 

The Observatory International recently met with senior representatives from ISBA’s membership to discuss these issues.  This document builds on that conversation to highlight key initiatives to attract, motivate and retain employees.

Member-only document

Lessons learned from the marketing community to attract, nurture and retain talent.