ISBA’s popular 101 Knowledge Sessions - which provide ISBA members with key insights on media and marketing fundamentals - have been updated for the Autumn.
There are five free live online sessions for ISBA members to sign up to before the end of 2023, on topics including: Insight & innovation; Influencer Marketing and Social Media; Public Relations; Magazines and Newsbrands and E-Commerce & Customer Experience.
The sessions are a fantastic way to enhance knowledge and skills, with the opportunity to deep dive into key marketing channels in short one-hour slots. They are available to sign up to on our What’s On page here.
There’s also an extensive library of over 30 previous sessions to watch back at your leisure on topics ranging from Search & Online to finding out how a media agency works.
You can find out more about the series in the following video from Pete Davis, Managing Director of getmedia.com who works with ISBA to create the sessions.