2024 brings an updated 101 Knowledge Session programme available for all ISBA members. The sessions - curated in partnership with Pete Davis, MD of Getmemedia.com - deliver valuable insights and learnings from industry experts and address the whole media landscape and communications process.
What you will learn:
- How to set clear goals and agree KPIs.
- Who is the audience – where are they, on what platform?
- What type of content?
- Create a calendar of content – you need to keep feeding it.
- Be consistent – you’re building depth and trust.
- Listen and act on data and insights, and watch algorithms.
- And don’t be afraid not to be everywhere…
Who is it aimed at?
Marketing teams, digital marketing managers, media managers, brand managers and assistants and junior marketing roles.
Book now
Cost
FREE
Type
Online event