until 11:30am
Free for members

101: Magazines and News Brands

2024 brings an updated 101 Knowledge Session programme available for all ISBA members. The sessions - curated in partnership with Pete Davis, MD of Getmemedia.com - deliver valuable insights and learnings from industry experts and address the whole media landscape and communications process.

In this session we will be covering:

  • What are the key principles of magazines and news brands.
  • What is the role and relevance of magazines and news brands in today's world?
  • What objectives do  magazines and news brands deliver against. 
  • How to plan the best campaigns with great effectiveness. 
  • How to measure the performance and success.
  • 5 key takeouts.

It is aimed at:

Marketing teams, digital marketing managers, media managers, brand managers and assistants and junior marketing roles.

Book now




Online event

This is a members-only event. If you are associated with an ISBA member company then you can use the button below to register for this event.