2024 brings an updated 101 Knowledge Session programme available for all ISBA members. The sessions - curated in partnership with Pete Davis, MD of Getmemedia.com - deliver valuable insights and learnings from industry experts and address the whole media landscape and communications process.
In this session we will be covering:
- What are the key principles of magazines and news brands.
- What is the role and relevance of magazines and news brands in today's world?
- What objectives do magazines and news brands deliver against.
- How to plan the best campaigns with great effectiveness.
- How to measure the performance and success.
- 5 key takeouts.
It is aimed at:
Marketing teams, digital marketing managers, media managers, brand managers and assistants and junior marketing roles.
Book now
Cost
FREE
Type
Online event