14th
June
2024
10:30am
until 11:30am
Online
Free for members

101: Radio and voice search

2024 brings an updated 101 Knowledge Session programme available for all ISBA members. The sessions - curated in partnership with Pete Davis, MD of Getmemedia.com - deliver valuable insights and learnings from industry experts and address the whole media landscape and communications process.

Radio remains a powerful medium for reaching audiences with targeted messaging and storytelling, offering broad reach and local relevance.  Its cost-effectiveness and adaptability make it relevant in today's digital age.  

What you will learn:

  • The role and relevance of Radio in today‚Äôs media landscape
  • What are the key features and benefits of radio
  • How to plan and buy a radio campaign
  • Hear best in case campaign examples

Also,

  • What Is voice search and how does it work?
  • How is voice search influencing consumers purchasing habits.
  • The future of voice search
  • 5 Key Take Outs

It is aimed at:

Marketing teams, digital marketing managers, media managers, brand managers and assistants and junior marketing roles.

Book now

Cost

FREE

Type

Online event

This is a members-only event. If you are associated with an ISBA member company then you can use the button below to register for this event.