15th
May
2024
10:30am
until 11:30am
Online
Free for members

101: TV, VOD and Connected TV

2024 brings an updated 101 Knowledge Session programme available for all ISBA members. The sessions - curated in partnership with Pete Davis, MD of Getmemedia.com - deliver valuable insights and learnings from industry experts and address the whole media landscape and communications process.

What you will learn:

  • The future of addressable TV.
  • Key TV fundamentals – planning, measurement, and jargon.
  • TV advertising effectiveness.
  • 5 key take outs.

It is aimed at:

Marketing teams, digital marketing managers, media managers, brand managers and assistants and junior marketing roles.
 

Book now

Cost

FREE

Type

Online event

This is a members-only event. If you are associated with an ISBA member company then you can use the button below to register for this event.