2024 brings an updated 101 Knowledge Session programme available for all ISBA members. The sessions - curated in partnership with Pete Davis, MD of Getmemedia.com - deliver valuable insights and learnings from industry experts and address the whole media landscape and communications process.
What you will learn:
- Learn about the services and tools offered by a media agency
- Understand the roles and responsibilities of your media agency team
- How can you ensure your media agency is best placed to collaborate with your other agencies
- Explanation of media jargon
It is aimed at:
Marketing teams, brand managers and assistants and junior marketing roles.
All sessions can be viewed live or on demand via the ISBA knowledge hub.