One of the largest and broadest gatherings of ISBA’s senior members. Bringing together a broad cross section to discuss how to effectively transform their marketing functions in one of the most disruptive environments our industry has ever faced.
With tremendous feedback for our 2024 and 2025 events, members appreciate the honest, authentic conversations – highlighting the distinctive content focussed on the organisational challenges their businesses are navigating.
Member experience is our number 1 priority, non member participation is by invitation only, and restricted to maintain an advertiser led experience.
Draft Agenda
Leveraging AI to build more competitive Marketing Operating Models
- Regulatory & Geopolitical environment
- Consumer sentiment and engagement
- Responsible adoption and governance
- Delivering incremental business performance
- Evolution of Marketing Operating Models
- Skills & talent development
We’re open to other partnership opportunities. Bring your creativity to how we can work together to deliver an exceptional event to help members leverage AI to build more effective Marketing Operating Models.
Sponsorship helps us invest the effort required to create more sophisticated and large scale events with our membership. Our priority is delivering for our members. Please contact Nick Louisson for further information