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Knowledge hub

Learning and development

34 resources
Learning & Development

ISBA members can enhance their knowledge and skills through our programme of 101 Knowledge Sessions. This fascinating programme provides ISBA members with the opportunity to “deep dive” into key marketing channels. It’s a chance to adapt your knowledge and to be inspired at this moment of change by the latest thinking and to revisit of the principles of each channel.

Here's what we've found...

101 Brand partnership 2025

2 days ago

101: Mobile advertising 2025

2 days ago

101: Hyperlocal targeting 2025

3 days ago

101: Influencer marketing 2025

3 days ago

101 - Social Media

3 days ago

101: Direct Marketing 2025

3 days ago

101: Paid search, online and programmatic buying 2025

1 week ago

101: Radio and Podcasts 2025

1 week ago

101: Retail Media 2025

2 weeks ago

101: Gaming, in-game advertising and brand integration

2 weeks ago

101: Out of home 2025

1 month ago

101: Cinema 2025

3 months ago

101: Public Relations 2025

3 months ago

101: TV, VOD and Connected TV 2025

3 months ago

101: Best in class creative and how to judge it 2025

3 months ago

101 How does a creative agency work 2025

3 months ago
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Didn't find what you were looking for? Click here to search through our Knowledge hub.

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ISBA brings together a powerful network of marketers with common interests and gives a single voice to advocacy for the improvement of the industry.

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