News & views

All of the latest news, insights and developments on a range of industry issues.

Most recent

A family watching TV

ISBA and Opinium launch latest representation in advertising tracker

Parliament

ISBA Responds to 2024 General Election Result

Environmental Sustainability

ISBA and IPA add new sustainability clause to Creative Services Framework Agreement (CSFA)

Ad Net Zero

Ad Net Zero announces Global Framework to Measure Media's Carbon Emissions

AA Trust Report

Trust in advertising on the rise

Phil Smith at WFA President's Award

ISBA’s Retail Media Framework awarded at WFA President’s Awards

All In Action Plan

All In Reveals Updated Actions for Black Talent, Disabled Talent, and Social Mobility

Entries open for the Campaign Ad Net Zero Awards 2024

Generative AI

ISBA launches Generative AI Guidance and Agency Contract Terms

Cross-media measurement

Havas Media Network UK joins Origin as a funding stakeholder ahead of beta trials of the platform

Executive Committee

Hamish McVey, British Airways appointed as Chair of ISBA's Executive Committee

Campaign Media360 new

ISBA and Campaign form media partnership for Media360

TV advertising

Samsung Ads joins Origin as founding Connected TV member

R3 & ISBA launch marketing procurement partnership

Generative AI

Media Smart launches Scam Awareness campaign

Measurement

Politics in Measurement