Digital Markets, Competition & Consumer Bill - what will it mean for advertisers?
In this session, Brinsley Dresden, Partner and Head of Advertising Law at Lewis Silkin will discuss the Digital Markets, Competition and Consumers Bill – what will it mean for advertisers?
What will be covered?
• Introduction to consumer law and changes brought by the DMCC Bill
• Fake reviews
• Subscriptions
• Online Choice Architecture / Dark Patterns
• Enforcement and Sanctions
Who is it aimed at?
This session is for in-house lawyers and regulatory affairs & Compliance professionals
What will you gain by attending?
• An understanding of the impact of the Bill on particular forms of advertising and marketing, including fake reviews, subscription traps and so-called dark patterns.
• An understanding of the vastly increased sanctions and the greater risk of enforcement action under the new regime.
• An appreciation of some of the other related effects on other forms of advertising and marketing, e.g., greenwashing.
The Presenter
Brinsley Dresden, Partner, Head of Advertising & Marketing Law, Lewis Silkin LLP
Brinsley is a leading advertising and marketing lawyer, ranked in Band 1 by Chambers & Partners and in the Legal 500 Hall of Fame 2022. Chambers Directory 2022 quotes his clients as saying "Brinsley has an excellent business mind and is always providing a useful recommendation on how to move forward. He is also always is one step ahead informing on the latest legal news on the market." "He argues his client's corner well."
