Agency management

46 resources

The latest guidance, news and updates designed to help members get the most out of their marketing communications agency relationships.

Modern Marketeer Capabilities

The impact of the pandemic on marketing and communications resources

Six golden rules for clients running agency pitches

Six golden rules for both clients and agencies participating in pitches

Guidance note on UK media trading scenarios and risks

Updated: Agency Contract Compliance Audit Guidelines

UK agency remuneration survey 2019/20

Agency Readiness during COVID-19

Guidance for Agency Pitches

Working with your media agency over the coming months

Supporting your agencies during the crisis

What you should be doing now to work with your agencies

Finding an Agency - ISBA and IPA

Agency Rate Benchmark Results 2018

Demystifying KPIs and Measurement for PR & Comms

Commercial & Content Usage Rights Management