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Knowledge hub

Media

31 resources

As the representative body for advertisers, ISBA sits on a number of industry and advisory bodies, giving us a unique position within the advertising landscape to provide members with the latest insights and best practice on a range of issues.

The impact of COVID-19 on global media strategy

10 months ago

Media Owner Flexibility - Out-of-Home

10 months ago

Media Owner Flexibility - Publishers

10 months ago

COVID-19: Force Majeure and Frustration under English law

11 months ago

Content Verification Guide

1 year ago

TV and Video myths

1 year ago

Marketing Effectiveness: Cutting through the clutter

2 years ago

Marketing Effectiveness Culture: how is it working in practice?

2 years ago

Platform, Policy and Privacy Updates from Facebook

2 years ago

Brand Safety, Viewability and Online Ad Fraud

3 years ago

A Matter Of Fact - The need for accountable media audience data and how to get it

3 years ago

The Big Mobile Handbook for Buyers

4 years ago
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ISBA brings together a powerful network of marketers with common interests and gives a single voice to advocacy for the improvement of the industry.

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