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Origin

17 resources

Here's everything we've tagged with 'Origin'

Learn more about Origin by searching for Origin in our Knowledge hub.

An introduction to Origin - April 2025

2 weeks ago

Maximum Effectiveness: measuring TV's impact

1 month ago

Origin Cross-Media Measurement platform - Key messaging

6 months ago

ISBA Priorities Scorecard - Q2 2024

10 months ago

ISBA Priorities Scorecard Q1 2024

1 year ago

Media Leaders Steering Group March 2024

1 year ago

Origin Fractional Advertiser Contribution (FAC): Guidelines for Advertisers & Agencies 2024

1 year ago

The latest on Origin

1 year ago
  • Show more
  • Find more Origin resources in our Knowledge hub

Previous Origin events

  • ISBA Priorities 2024

    Thu 29th Feb
  • Adding value & delivering change - ISBA priorities 2023

    Thu 23rd Feb
  • ISBA Progress against Priorities update

    Wed 16th Nov

Origin news

  • Cross media measurement

    Origin awards audit contracts reflecting a core pillar of Origin’s approach

    1 month ago
  • Origin favicon

    Origin announces new product releases enhancing its audience measurement capabilities

    1 month ago
  • Origin favicon

    Origin kicks off framework for independent audit

    3 months ago
  • Origin favicon

    JICMAIL and Origin conduct mail measurement pilot study

    6 months ago
  • Origin

    Origin Media Landscape Study launches, surveying 80,000 UK individuals

    6 months ago
  • Origin

    Origin Beta Trials commence with 35 ISBA members

    7 months ago
  • Cross-media measurement

    Havas Media Network UK joins Origin as a funding stakeholder ahead of beta trials of the platform

    1 year ago
  • TV advertising

    Samsung Ads joins Origin as founding Connected TV member

    1 year ago
  • Show more
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ISBA brings together a powerful network of marketers with common interests and gives a single voice to advocacy for the improvement of the industry.

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